Channels
Where your customers talk to you and how to choose the right entry point.
<p>Channels are the places where customers contact you. Choosing the right channel strategy makes your automation feel natural instead of forced.</p>
<h2>How to choose a first channel</h2>
<ul>
<li><strong>Start where volume is highest</strong> (most incoming questions).</li>
<li><strong>Start where urgency is highest</strong> (fast replies matter).</li>
<li><strong>Start where conversion is easiest</strong> (lead capture, bookings).</li>
</ul>
<h2>Recommended rollout</h2>
<ol>
<li>Launch on one channel and perfect your public knowledge.</li>
<li>Add a second channel with the same knowledge base.</li>
<li>Expand to voice only after your FAQ + routing rules are stable.</li>
</ol>
<blockquote>
<p><strong>Best practice:</strong> keep your answers consistent across channels. Customers should get the same answer on WhatsApp and on your website.</p>
</blockquote>